Contrary to popular belief, it’s easy to start event planning with no money. Event planning is an exciting path that can be incredibly profitable for many people. It doesn’t require special skills, just determination, and anyone from any background can do it.
As long as you are organized and detail-oriented, you can make a great living as an event planner. And the best part about event planning is that you can do it on your own time and make your own schedule. In this article, we’re going to break down, two ways you can start event planning with no money today.
Two Ways To Start Event Planning
As a new event planner, we suggest that you choose from one of two options. You can create and plan your own events, or you can create and plan events for other people.
Both of these options are very lucrative and can help you make tons of money even if you want to start event planning as a part-time job or even a side-hustle.
1. Start Event Planning On Your Own
Creating your own events might sound intimidating but it’s actually simple and we will give you the formula in this article. There are a ton of events that you can “create” and profit from and you won’t have to spend any money to do it. Some event planners make over six figures a year planning their own fun and simple events! Below we’ve listed some great ways that you can start making money by planning your own events.
2. Start Event Planning For Other People
Planning events for other people can be a very lucrative career path even if you have no experience. There is no shortage of people and companies looking for event planners and they need your help! Below we’ve listed some great ways to get paid lots of money for helping people plan events.
How To Start Event Planning With No Money On Your Own
Here are some great ideas if you’d like to create and host your own events. These are simple, fun examples that should help you brainstorm some ideas of your own.
1. Networking Events – Cocktail Parties And Dinners
Networking events can be one of the easiest, no-cost events to host and here’s why. People love to meet new people, especially for business reasons. And there is a high demand for networking events in almost every city. Planning and promoting your networking event will be easy.
Bars, restaurants, and event spaces in your city are accustomed to hosting these types of events. All you have to do is call a bar or restaurant in your area and they will know exactly how to help you host a great event. Here is the best part, you can work out a deal with the venue so that you can host your event without spending any money upfront.
Most venues make their money on food sales. If you promise to bring a crowd to their establishment, venues will usually waive any fees. The venue wants more business, and you’re promising to bring them more business, so they won’t charge you upfront.
Action Steps For You To Make Money With Networking Events
1.You charge a ticket price for the event. If you’re not familiar with ticketing, there are a ton of websites that can help you create and sell tickets to your event. You keep the ticket sales and the event venue makes money off of food and drinks sales. It’s a win-win situation.
2.You create a free event and draw a huge crowd. Get the venue to pay you a flat fee or a percentage of the night’s sales so you can get paid for your hard work.
3. Create a free event and reach out to “sponsors” to pay for promotion. Companies are always looking for ways to get their products in front of more people. Since you’ll bring a crowd, sponsors will pay to have a table or be involved in your online promotions.
2. Experience Events – Activities And Vacations
Another no-cost event that you can host would be what we like to call experience events. These are great events for people who want to do really cool things, and get paid! Here’s how it works.
Find something really fun to do like wine tasting, cooking class, skydiving, parasailing, or horseback riding. Then call around and find out how much your ideal activity would cost for an individual and for a group. Usually, you can get a group discount for almost any activity. Use some negotiation skills to get the group discount at an even lower price!
Most activity-based companies will want you to make a booking deposit but here is how you can get around it. Once you have your group rate, don’t put a deposit down, tell the company you’ll call them back when you make a decision.
Then call your friends or use your social media to spread the word about your idea for an awesome group activity. Tell your network what your individual price per person will be. Your price should be slightly below the advertised individual rate and higher than the individual price for the group rate that you’re getting. Make sure that everyone pays you for the tickets.
Once everyone has paid you, you can then call back the activity company and set your appointment with your deposit. And the best part is, you won’t have to spend any of your own money.
Action Steps For You To Make Money With Experience Events
1. Charge your attendees more than the group rate and less than the individual rate. For example, let’s say that the cooking class costs $99 per person (individual rate). And let’s say that it costs $65 per person with 10 people on the group rate. You can charge your attendees $85 per person, pay the activity company $65 per person and keep $200 extra for yourself. And you’ll get to enjoy your activity for free!
Pro Tip: Many event planners use this same business model with much higher value experiences. For example, some event planners will organize group vacations that cost $1000’s of dollars. The event planners will travel for free and usually make several thousand dollars of profit.
3. Panel Events – Discussions And Interviews
Panel events can be easy, no-cost events to host for a number of reasons. Just so you know, a panel event is when you gather around 2 -5 professionals to be interviewed in front of a crowd. And panel events usually have networking time before and after the interviews so like-minded people can learn from each other.
Panel events are like networking events in the sense that you can start event planning with no money. And panel events are very popular across the world. People from all industries attend panel events many times a year. You won’t have trouble promoting or planning your panel event and you will always have a great turnout.
Co-working spaces in your area will be very familiar with hosting panel events. In fact, many startup companies and corporate companies host these events as well. That means you can find great event spaces by calling co-working spaces or startup companies with large offices. Most venues would love to host your event (for free) especially if it can bring more awareness to their brand!
Once you have locked down a place to host your panel event, you can start event planning with no money. You’ll need to pick a topic for your panel and find panelists to interview. We’d recommend that you pick a topic that you’re passionate about. Your panel could focus on something like fashion, fitness, tech, or real estate.
Once you’ve picked your topic, find professionals on LinkedIn that will have high-level insights on your topic. Reach out to these professionals and let them know you’d like to have them join your panel.
Many professionals are flattered by the chance to show off their expertise on a panel. You shouldn’t have trouble getting 2 – 5 panelists to interview, just make sure to reach out to lots of people!
Pro Tip: Get the highest quality panelists that you can! Well-known people and employees of well-known companies will draw a larger audience. Larger audiences help you make more money!
Action Steps For You To Make Money With Panel Events
1.You charge a ticket price for the event.
2.Create a free event and reach out to “sponsors” to pay for promotion.
3.Charge a ticket price for the event and get sponsors to pay for promotions at your event.
4.All of the above plus – allow attendees to pay for a private 15-minute consultation with a panelist of their choice. You can split the fees with the panelists.
Doing your own event planning without spending any money is much easier than people make it out to be. At the end of the day, it comes down to understanding what costs are involved in the event that you’d like to plan. And once you do that, you can start making a very nice income on your own schedule, with your own events.
There are tons of event planners that make more than six figures a year by planning their own simple and fun events. But planning your own events is just one way that you can make huge earnings. Helping other people plan their events can be just as profitable, if not more!